No fancy equipment, no film crew—just his laptop and some AI tools I'd never heard of. That's when it hit me: we're living in a completely different world now.
I dived headfirst into this rabbit hole, and after weeks of experimenting (and plenty of failures), I've cracked the code. Here's everything I learned about creating viral AI videos without spending a dime or having any technical background.
Look, I was skeptical too. "AI-generated content" sounds robotic and soulless, right? But here's the thing—when done right, viewers can't tell the difference. I've seen AI anime characters get millions of views, Marvel-style hero edits blow up overnight, and simple "Did you know?" videos turn ordinary people into influencers.
The secret isn't in hiding that you're using AI. It's in using AI to amplify your creativity, not replace it.
After trying dozens of platforms, here's what actually works:
For Ideas: I start every video with ChatGPT. I'll ask it something like "What's got people talking in the productivity space right now?" or "Give me 5 hooks that would make someone stop scrolling." It's like having a brainstorming buddy who never gets tired.
For Video Generation: Pika Labs has been my secret weapon. Type in a description, pick a style (I love the cinematic preset), and boom—you've got footage. Sora's incredible too, but the waitlist is real. Runway's great for more complex scenes.
For Voiceovers: ElevenLabs still blows my mind. I can sound like Morgan Freeman, a excited YouTuber, or keep my own voice but make it sound professional. The free tier gives you enough credits to test everything out.
For Editing: CapCut's AI features do most of the heavy lifting. Auto-captions, beat sync, template matching—it's like having an editor who works for free and never complains about revisions.
Here's my exact workflow, refined through trial and error:
Week 1: I Find What's Actually TrendingI don't guess—I research. TikTok's Creative Center shows you what's hot right now. I also browse the For You page in my niche and note what's getting engagement. Pro tip: look for content with high views but low follower counts. That's your sweet spot.
Week 2: I Write Like People Actually TalkChatGPT gives me a starting script, but I always rewrite it in my voice. I read it out loud. If it sounds like a robot wrote it, I fix it. The best viral videos feel conversational, not polished.
Week 3: I Generate Visuals That Stop the ScrollThis is where Pika shines. Instead of "man walking," I'll prompt "confident entrepreneur striding through a neon-lit city street, cinematic lighting, dramatic shadows." Specificity is everything.
Week 4: I Add the Human TouchEven though ElevenLabs voices are incredible, I adjust the pacing, add pauses, and sometimes re-record lines that don't feel right. The goal is to sound natural, not perfect.
Week 5: I Edit for Dopamine HitsQuick cuts every 1-2 seconds. Bold captions that emphasize key words. A hook that promises something valuable. I tease the payoff early but deliver it at the end. It's all about keeping people watching.
Grammarly is an AI-powered writing assistant that helps improve grammar, spelling, punctuation, and style in text.
Notion is an all-in-one workspace and AI-powered note-taking app that helps users create, manage, and collaborate on various types of content.
After analyzing my hits and misses, here's what I've learned:
The First 3 Seconds Matter More Than Everything Else: I tested this obsessively. Videos that hook viewers immediately get 10x better retention. Start with a question, a shocking statement, or a bold promise.
Trending Audio Amplifies Everything: Using trending sounds gives your video an algorithmic boost. But if you're using AI-generated audio, make sure it feels current and energetic.
Captions Should Be Impossible to Ignore: Not just for accessibility—they keep people watching even when they're scrolling with sound off. I make key words bigger and use contrasting colors.
Post When Your Audience Is Actually Awake: This sounds obvious, but I see creators posting randomly all the time. 7-9 PM in your target timezone works consistently well.
Creating viral content is exciting, but paying bills is better. Here's how I monetize:
Platform Revenue: YouTube Shorts monetization, TikTok Creator Fund, Instagram Reels bonuses. The money starts small but compounds quickly with consistent posting.
Affiliate Marketing: I promote the AI tools I actually use. ElevenLabs, Pika, even CapCut Pro. People ask how I make my videos, so I show them.
Client Work: Once you prove you can create engaging content, businesses will pay you to do it for them. I charge $500-2000 per viral-style video for small businesses.
Course Sales: I packaged my process into a mini-course. Nothing fancy—just screen recordings of me creating videos from start to finish.
Your first videos will probably flop. Mine did. The AI tools take practice to master, and finding your voice takes time. But here's what nobody tells you: even "failed" videos teach you something about the algorithm, your audience, or your process.
I recommend starting with simple concepts. "3 facts about [your niche]" or "What [topic] was like 10 years ago vs today." Build your skills on content that's hard to mess up.
Also, don't try to go viral with every video. Aim for 1,000 views, then 10,000, then 100,000. Viral is the bonus, not the expectation.
AI video tools are evolving fast. What takes me an hour today will probably take 10 minutes by next year. The creators who start now will have a massive head start when these tools become mainstream.
The opportunity window is open, but it won't stay that way forever. Every week I wait is a week someone else is building an audience I could have built.
The tools are free, the process is learnable, and the potential is massive. Your next viral video really is one good idea away.
Stop overthinking it. Pick a trend, write a script, generate some visuals, and hit publish. The algorithm will tell you what works, and you'll improve from there.
Trust me—if I can figure this out, so can you.